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Paid Marketing Manager



Marketing & Communications
Paris, France
Posted on Sunday, June 9, 2024
Marketing · Paris · Hybrid Remote

Paid Marketing Manager


GitGuardian is a global pre-Series C cybersecurity scale-up.

Among our early investors who saw our market value proposition, are the co-founder of GitHub, Scott Chacon, along with Solomon Hykes, Docker's co-founder. American and European top-tier VC firms have also invested in GitGuardian.

GitGuardian teams have developed a source code security platform for the DevOps generation. Our solutions are already used by more than 400K developers worldwide!

We are looking for a specialist in Paid Marketing to craft and conduct campaigns that deeply resonate with our audience and continue to make GitGuardian a leading authority in its field!


    Reporting to Anthony (Head of Demand Generation), you will work closely with our Demand Generation, Product Marketing, Operations, and Design teams.

    By joining our team, you will:

    • Set up and roll out campaigns across diverse ads platforms like Google, LinkedIn, Microsoft, Youtube, Meta, Quora, etc.
    • Run paid media campaigns with the most renowned cybersecurity media worldwide.
    • Monitor and manage campaign performance daily, making real-time adjustments to enhance performance.
    • Coordinate with internal teams to ensure campaigns are executed smoothly and in line with overall business objectives & brand guidelines.
    • Dive deep into campaign data to extract insights and make actionable recommendations for improvement while keeping a sharp focus on ROI metrics.
    • Explore and evaluate new platforms, technologies, and strategies to stay ahead of the curve.

    Your tools

    • SEA: Google Ads, Bing Ads & Youtube Ads
    • SMA: Linkedin Ads, Meta Ads, Quora Ads
    • Paid Media Platform: Priority Engine by TechTarget and a bunch of cybersecurity media offering paid advertising solutions
    • Creative tool: Figma
    • Reporting tools: Hubspot, Google Sheets


      If you think you match at least 70% of these criteria, please apply!

      • You have 3+ years of hands-on experience owning and managing Paid Ads campaigns with at least >100k€ budget per year
      • You're comfortable with design and understand that good creatives are a balance between eye-catching visuals, efficient CTA and brand alignment
      • You have project management skills and the ability to multitask effectively
      • You produce reports, analyze your campaigns, and their ROI
      • Fluent in English

      It would be nice if you:

      • Speak French
      • Have experience in B2B company
      • Have proven experience with tracking solutions like Google Tag Manager
      • Keep a constant watch on the market (new advertising products, formats, etc.) and are ready to test them out


          • 💰 Package that includes stock-options
          • 🍜 Lunch voucher (Swile)
          • 💻 Up to €300 to improve your home office set-up
          • 🌴 Yearly holiday allowance
          • 🤝 Referral bonus of 4000€ for any new Guardian we might hire thanks to you
          • 🎡 Team building: monthly activities for the whole company + dedicated quarterly budget for every employee
          • 🐕 Pet-friendly offices, some Guardians gets to bring their dogs from time to time

          And also...

          • 🏡 Hybrid remote policy: at least 2 days/week at the office
          • 👊 Working on a meaningful product, we already helped more than 400k developers across the globe
          • 📈 Joining a resourceful team to help you reach your targets (designer, messaging specialist, ...)
          • 🚀 Opportunity to develop your network and expertise in Paid Marketing participating in public events, conferences, ...
          • 👫 Trust, autonomy and budget to test new format and ad products

              Recruitment process

              At GitGuardian, we are committed to building a diverse, equitable and inclusive workforce.

              We will ask for your gender on the application page to help us understand the diversity of our applicant pool and to track our progress in attracting and hiring a diverse workforce. The information is optional and will not be disclosed to the hiring manager or the interview team and will not be considered in the hiring process. We appreciate your willingness to share this with us so that we can continue to improve our diversity and inclusion efforts.

              1. Video call with a Talent Acquisition team member

              To discover your professional project and evaluate if there could be a mutual match.

              2. Interview with Anthony (Head of Demand Generation), your future manager

              To know more about yourself and your achievements, and present to you the team.

              3. Business case

              To prepare at home and to present to Anthony and Orian (Marketing Director). To evaluate your skills for the position and project yourself into the role.

              4. Final interview with Carole (Chief Marketing Officer)

              To detail our company’s vision and ambitions for the next couple of years.

              Curious to know more about us ?


              • Want to go even further? Check out our public roadmap!
              • Check out the State of Secrets Sprawl Report to understand our mission and the industry.
              • Mackenzie (DevRel) will tell you about how GitGuardian works in this video!
              • Our solutions are already used by hundreds of thousands of developers in all industries and GitGuardian platform is the n°1 security app on the GitHub marketplace 🔥


              • GitGuardian helps organizations find exposed sensitive information that could often lead to tens of millions of dollars in potential damage.
              • More than 80% of our customers are in the United States.
              • Many F500 companies use GitGuardian's platform.


              • The Guardians are knowledgeable, committed, serious, aligned with the company’s mission, and true team players: always willing to help each other grow our skill sets!
              • The team is diverse and we hail from more than 20 different countries.
              • We are also agile, remote-friendly, and fun people to work with.
                    Remote status
                    Hybrid Remote
                    Employment type

                    Guardians of Code

                    We develop code security solutions for the DevOps generation and are a leader in the market of secrets detection & remediation.

                    Our solutions are already used by hundreds of thousands of developers in all industries and GitGuardian Internal monitoring is the n°1 security app on the GitHub marketplace. GitGuardian helps organizations find exposed sensitive information that could often lead to tens of millions of dollars in potential damage.

                    We love wearing our Guardians’ cape, and help each other achieve high ambitions!

                    Marketing · Paris · Hybrid Remote

                    Paid Marketing Manager

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