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Product Marketing Manager



Marketing & Communications, Product
Mountain View, CA, USA
Posted on Friday, April 19, 2024

Product Marketing Manager

Location: Mountain View, CA (In office ~3 days a week)

As a Product Marketing Manager at Moveworks, you’ll launch products, drive go-to-market strategy, enable the field, and help make Moveworks the undisputed leader in our industry.

Our AI is redefining how companies support employees, allowing them to stay productive wherever they’re working and whenever they need help. The recent advancements in AI (with the advent of ChatGPT and other LLM technologies) have created huge tailwinds for our business and have immensely accelerated our roadmap. Now more than ever, we need your expertise to communicate the value of our products at scale. If you thrive in a fast-paced, collaborative environment, defining strategy while rolling up your sleeves to get things done, this role is for you.

Who we are

Moveworks is the copilot platform for automating employee support, empowering our customers workforces to converse with all of their business systems through natural language. Powered by the world’s most advanced LLMs and our proprietary MoveLM models, our copilot enables users to search information, automate tasks, and create content with generative AI.

Brands such as Databricks, Broadcom, DocuSign, and Palo Alto Networks leverage Moveworks to automate support, enhance employee experience and productivity, and navigate critical business initiatives.

Founded in 2016, Moveworks has raised $315 million in funding, at a valuation of $2.1 billion, thanks to our award-winning product and team. In 2023, we were included in the Forbes Cloud 100 list as well as the Forbes AI 50 for the fifth consecutive year. We were also recognized by the 2023 Edison Awards for AI Optimized Productivity, and were included on Fast Company's Most Innovative Companies list for 2024!

Moveworks has over 500 employees in six offices around the world, and is backed by some of the world's most prominent investors, including Kleiner Perkins, Lightspeed, Bain Capital Ventures, Sapphire Ventures, Iconiq, and more.

Come join one of the most innovative teams on the planet!

What you’ll do

  • Bring consistency to how the PMM team creates effective and creative messaging, from the brand down to our platform
  • Refine our product launch strategy in partnership with PM, starting from product ideation
  • Deeply understand market needs for the products we develop
  • Orchestrate impactful product launches, working closely with counterparts across Growth, Product, Sales, GTM Enablement, and Customer Success
  • Continuously gather and synthesize insights from prospect meetings, customer interviews, and data from sales tools — to identify ways to improve our messaging, sales process, and product capabilities
  • Become an expert in the customer buying decision, competitors, and fast-evolving landscape through ongoing research
  • Analyze product performance and market trends to identify opportunities for growth and optimization
  • Work closely with our Content and Growth Marketing teams to execute cohesive campaigns across the marketing funnel to drive customer demand
  • Develop collateral and assets (e.g., presentations, data sheets, webpages, papers) that support all stages of our sales process
  • Represent the voice of the customer throughout the organization; be an expert on the customer buying decision, competitors, and fast-evolving landscape
  • Be an evangelist for the Moveworks product at conferences, tradeshows, and more

What you bring to the table:

  • 7+ years of job experience, with 5+ yrs experience in a product marketing role for a B2B SaaS company
  • Master communicator who can distill complex, technical concepts into compelling messaging and collateral
  • Ability to thrive in ambiguous environments; excited about figuring out solutions to complex problems and executing on them
  • Ability to dig into and understand technical product features, functionalities, and underlying technologies and translate them into easy to comprehend formats
  • A high-quality portfolio that demonstrates your ability to write and deliver content
  • Experience launching new products and features to market in a fast-paced startup environment
  • Excellent interpersonal skills that enable you to build champions with internal and external stakeholders across diverse teams
  • Insatiable curiosity and a passion for understanding customers and new technologies
  • Well-rounded business athlete — with a strong mix of strategic thinking, business acumen, storytelling, creativity, resourcefulness, and operational discipline
  • BA/BS degree or equivalent experience; MBA a plus

Base Compensation Range: 154,000 - 216,000

Our compensation package includes a market-competitive salary, equity for all full-time roles, exceptional benefits, and, for applicable roles, commissions or bonus plans. Final offers may vary based on factors such as geography, role complexity, and candidate experience.

Moveworks Is An Equal Opportunity Employer:

Moveworks is committed to creating a diverse and inclusive workplace. We provide employment opportunities without regard to age, race, color, ancestry, national origin, religion, disability, sex, gender identity or expression, sexual orientation, veteran status, or any other characteristics protected by law.