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Field Marketing Manager- Central USA



Marketing & Communications
United States · Remote
Posted on Thursday, June 27, 2024

Who We Are

Moveworks is the AI copilot that takes the friction out of work.

It unifies every business system, giving employees one place to go to find information and automate tasks, increasing employee productivity by simplifying work.

Powered by an genAI infrastructure that leverages the world’s most advanced LLMs and our proprietary MoveLM models, the Moveworks Copilot understands employee requests, devises intelligent plans, then executes actions to get work done across application boundaries.

The world’s most recognizable brands like Databricks, Broadcom, Hearst, and Palo Alto Networks trust Moveworks to automate repetitive support issues, provide a universal search interface, and common use cases across different applications.

Founded in 2016, Moveworks has raised a total of $315 million in funding, and was most recently at $2.1 billion, thanks to our award-winning product and team. In 2023, we were included in the Forbes Cloud 100 list as well as the Forbes AI 50 for the fifth consecutive year. We were also recognized by the 2023 Edison Awards for AI Optimized Productivity, and were included on Fast Company's Most Innovative Companies list for 2024!

Moveworks has over 500 employees in six offices around the world, and is backed by some of the world's most prominent investors, including Kleiner Perkins, Lightspeed, Bain Capital Ventures, Sapphire Ventures, Iconiq, and more.

Come join one of the most innovative teams on the planet!

Location: Austin, TX (Preferred), Open to candidates in Central Time Zone (USA)

What You Will Do

As Field Marketing Manager at Moveworks, you’ll be responsible for developing and executing a comprehensive event marketing strategy for the Central region. Moveworks is the AI copilot that takes the friction out of work by unifying every business system. Our platform provides employees with one place to find information and automate tasks, significantly increasing productivity by simplifying work. Now more than ever, we need you to share our powerful story through impactful events.

  • Develop and execute a holistic field marketing strategy in partnership with sales, marketing, and cross-functional teams, ensuring alignment on objectives, messaging, and tactics.
  • Plan and implement a diverse portfolio of events, including executive roundtables, workshops, sponsored conferences, hospitality events, and other regional events.
  • Manage end-to-end event execution, from initial planning through to post-event evaluation and lead management.
  • Gather feedback and facilitate effective lead follow-up, optimizing program performance and enhancing sales enablement.
  • Continuously analyze and report on program effectiveness and ROI, leveraging insights to refine strategies and maximize impact.
  • Cultivate and maintain relationships with key stakeholders, including executives, customers, partners, and industry influencers, to strengthen brand positioning and drive collaborative initiatives.
  • Research industry trends and evaluate opportunities for strategic sponsorships and partnerships that align with company objectives and target audience demographics
  • Mange a quarterly forecast and budget Manage a quarterly forecast and budget, ensuring efficient allocation of resources and alignment with business goals.
  • Travel required approximately 25%

What You Bring To The Table

  • 3+ years of experience in field marketing, preferably in a fast-paced, startup environment.
  • Proven ability to develop and execute impactful marketing strategies that meet pipeline and revenue goals.
  • Exceptional prioritization, project management, and organizational skills, with a keen attention to detail.
  • Ability to manage multiple events of varying scales and timelines simultaneously.
  • Strong communication skills, capable of crafting clear and concise messages for internal and external stakeholders.
  • Experience working closely with sales teams and managing these relationships as a key marketing partner.
  • Results-driven approach with strong analytical and quantitative skills to measure and optimize program effectiveness.
  • Familiarity with Salesforce, Marketo, Tableau, and project management tools is a plus.

Compensation Range: $124,000 - $160,000

*Our compensation package includes a market competitive salary, equity for all full time roles, exceptional benefits, and, for applicable roles, commissions or bonus plans.
Ultimately, in determining pay, final offers may vary from the amount listed based on geography, the role’s scope and complexity, the candidate’s experience and expertise, and other factors.

Moveworks Is An Equal Opportunity Employer
*Moveworks is proud to be an equal opportunity employer. We provide employment opportunities without regard to age, race, color, ancestry, national origin, religion, disability, sex, gender identity or expression, sexual orientation, veteran status, or any other characteristics protected by law.