Senior Manager- Marketing Operation
yellow.ai
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See open jobs at yellow.ai.See open jobs similar to "Senior Manager- Marketing Operation" Sapphire Ventures.Marketing & Communications
Bengaluru, Karnataka, India
Posted on Wednesday, April 26, 2023
Headquartered in San Mateo, Yellow.ai is a global leader in Conversational AI, delivering autonomous, human-like experiences for customers and employees to accelerate enterprise growth. We believe that memorable conversations are at the heart of every meaningful brand engagement. Over 1100 enterprises, including Sony, Domino's, Hyundai, Sephora, Waste Connections, Ferrellgas, and Randstad, trust our generative AI-powered, no-code Dynamic Automation Platform (DAP).
DAP’s proprietary multi-LLM AI engine, DynamicNLP™, empowers us to handle 2Bn conversations every quarter across 35+ channels in 135+ languages. We're passionate about delivering conversational experiences via our Dynamic AI agents that help enterprises achieve higher customer satisfaction and employee engagement. We were recently recognized as a Challenger in the 2023 Gartner® Magic Quadrant™ for Enterprise Conversational AI Platforms and have raised more than $102M from blue-chip investors with offices across six countries.
Job Summary:
We are seeking an experienced Senior Manager of Marketing Operations to manage day-to-day usage and efficiency of marketing automation platforms, track marketing campaign metrics, and build relevant reports and dashboards to assist stakeholders in decision making. In this role, you will proactively track the health and performance of marketing campaigns and provide insights and triggers to stakeholders on strategic or tactical interventions. Additionally, you will be responsible for owning the efficacy and quality of marketing contacts and enforcing best practices around data privacy and marketing automation processes. The ideal candidate will have at least 6 years of experience in a similar role and prior experience working on Salesforce, Hubspot, and 6Sense is a must.
Key Responsibilities:
- Monitor and manage day-to-day usage and efficiency of marketing automation platforms (Salesforce, Hubspot, 6Sense)
- Track marketing campaign metrics and outcomes on CRM and build relevant reports and dashboards to assist stakeholders in decision making
- Proactively track the health and performance of marketing campaigns and provide insights and triggers to stakeholders on strategic or tactical interventions
- Own the efficacy and quality of marketing contacts and enforce best practices around data privacy and marketing automation processes
- Manage a small team of analytics and operations professionals
- Collaborate with stakeholders across the organization to identify opportunities to improve marketing processes and operations
- Maintain a deep understanding of industry trends and best practices to inform strategy and execution
Requirements:
- Bachelor's degree in Marketing, Business, or related field; Master's degree preferred
- At least 6 years of experience in a similar role
- Prior experience working on Salesforce, Hubspot, and 6Sense is a must
- Strong analytical and problem-solving skills
- Excellent communication and interpersonal skills
- Ability to manage a small team of analytics and operations professionals
- Demonstrated ability to collaborate effectively with stakeholders across the organization
- Deep understanding of marketing automation platforms, data privacy best practices, and industry trends and best practices
- Ability to prioritize and manage multiple projects simultaneously
- If you are a data-driven marketer with a passion for driving results through effective marketing operations, we encourage you to apply for this exciting opportunity.
Our Company's Values
Execute with Clarity & Focus - Pursue objectives with precision and unwavering focus.
Create Customer Success - Create a customer-centric culture that prioritises experience and satisfaction.
Move the Needle Everyday - Drive continuous improvement and make tangible progress each day.
Demonstrate Grit - Exhibit resilience, determination and tenacity in overcoming challenges.
Do More with Less - Maximize productivity and outcome while operating within resource constraints
yellow.ai provides Equal Employment Opportunity to all employees and applicants for employment without regard to race, colour, religion, gender identity or expression, sex, sexual orientation, national origin, age, disability, genetic information, or marital status in accordance with applicable federal, state and local laws.
This job is no longer accepting applications
See open jobs at yellow.ai.See open jobs similar to "Senior Manager- Marketing Operation" Sapphire Ventures.